Combining several material technologies, MacDermid Alpha Electronics Solutions, enables smart surface manufacturers to create next-generation structures from one single supplier
The automotive industry is changing with several emerging trends such as electric vehicles, autonomous driving, and car sharing. So too is the in-car users’ experience as consumer expectations grow. Car interiors must, therefore, evolve fast to enable the new features required by these trends. Gone are the days of the mechanical cockpit – electronics driven Human Machine Interfaces (HMI) are at the forefront of modern design.
Consumers expect an automotive experience to equal that of the rest of their world - meaning large high-definition displays, touch screens, capacitive touch sensors, and glossy sleek surfaces are amongst the features being sought.
However, increased content in the interior is countered by a desire for reduced assembly complexity, and lighter components and systems. MacDermid Alpha Electronics Solutions bring together all their expertise in both automotive films and electronic materials to offer a comprehensive materials stack combined with technical support.
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